What is iTV?

Interactive Television is defined as applications and programming that allow the viewer to control content delivered with and through the television.

Interactive applications include: iTV-enabled entertainment and informational programming, iTV-enabled personalized advertising, interactive program guides (IPG), video on demand (VOD), personal video recording (PVR), iTV-enabled video games, t-commerce, and iTV-delivered Internet content (web, email, chat, SMS).

Television is defined as the primary device used in the home for communal video entertainment and information.


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We work closely with the most innovative iTV companies and consultants. We'll be happy to show you how iTV can work to your benefit.