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The ITV Alliance is a traditional trade association representing the interests of specific companies. Members are the most senior executives at companies interested in the iTV industry with decision-making authority. In addition, there is a Professional Membership category, comprised of consultants, analysts, and other well-established independent experts in the ITV field.

The ITV Alliance is a multi-tiered organization, comprised of an elected Board of Directors, 8 Industry Councils, an Executive Committee, an honorary Foundation Committee, executive administrative staff, and industry volunteers.

The leadership meets at least 4 times a year in conjunction with existing conferences. The general membership communicates through email groups, invitation-only on-line forums, and regular conference calls. There's an email newsletter and associated print publication to keep the industry informed of current events and trends.


BENEFITS:
Public Awareness
· Mass media public awareness campaign: TV, print, on-line
· Public technology demonstrations and information exchange
· Continuous public relations drive

Education
· Training seminars and industry showcases
· Website, online newsletter, current-event listings
· Members-only access to research

Industry Relations & Government Advocacy
· Representation and affiliation with related industry orgs
· Monitoring of and representation in government forums
· Creation and distribution of industry-specific white papers

Business Development & Professional Services
· Networking events with centralized scheduling service
· Corp. and Professional Directory with centralized referral service
· Job availability exchange

General
· Centralized communication with all segments of the iTV industry
· Leadership opportunities: ability to make a difference
· Leveraging ITA brand and ITA staff.


MEMBERSHIP  REGISTRATION:
 $6000/yr - Governing Membership
Includes participation in ITA events for four designated executives, access to ITA information resources and business referrals, participation in industry-specific Focus Groups, invitation to Members Meeting and ITA-only events. As a Governing Member, your organization is guaranteed a position on either the Board of Directors or the Foundation Board. Governing Members are also invited to all Board-only functions.

$3,000/yr - Standard Corporate Membership
includes participation in ITA events for two designated executives,
access to ITA information resources and business referrals, participation in industry-specific Focus Groups, invitation to Members Meeting and ITA-only events.

$700/yr - Professional Membership
Available to individual consultants that are independent and not affiliated with any specific company. Includes participation in ITA events, access to ITA information resources and business referrals, participation in industry-specific Focus Groups, invitation to Members Meeting and ITA-only events.